my aglakadam

Is your winning formulae Raw One? October 29, 2011

                           Is your winning formulae Raw One?

Formulae One and the latest bollywood movie Ra.One are trending as the talk of the date. Both are first time of its kind exposure for many people in our country. Shahruk Khan’s product Ra.One specially caught the attention from marketing guru’s and business analysts. Various marketing genius opined that the release date of this movie was not rightly timed. Diwali is one of the most prominent festival in India and majority of Indian’s will be busy celebrating Diwali. Who would want to watch a movie on this day? There is already an array of opinion available about the movie and I read various reviews on blogs as well as in media news. Some say that the ‘day one’ collection for this launch was below expectation, less than the scoreboard of the movie Bodyguard, while some other’s are confident that the overall receipts would be justified. Diwali holiday is followed by a week-end which should see an exodus to cinema halls across the country. The market strategy to launch movie on a festival day sounds to be good one!

This write-up is not a review on Ra.One but an attempt to explore the winning formulae which makes people succeed in their ventures. Growth comes only to those who …………

………..  Complete write-up in my forthcoming book…. for announcement on the book title and launch, pl keep visiting www.aglakadam.com  ………………………………………  Ajit Varwandkar

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